Discover exactly what tasks you can empower offshore staff to complete and grow your business faster than ever before.



Job Description
Your main job is our Google Ads: keep it healthy, keep improving it, and help us bring in more good-quality corporate enquiries without spending more money. Alongside that, you will look after our analytics and reporting, support our SEO, and keep our website running smoothly.
This is a hands-on technical role, not a strategy role. Our Marketing Manager sets the strategy, campaigns and content. You are the person who builds and maintains the technical side, watches the numbers, and tells us plainly what is working and what is not. You will be given real responsibility — and real support.
Job Title
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Technical Digital Marketing Specialist
Work Schedule
- Day Shift
Job Qualifications/Requirements
- 1–3 years of hands-on Google Ads experience, including building and managing Search campaigns.
- Able to explain campaign results clearly without technical jargon.
- Working knowledge of GA4 and ActiveCampaign, including events, conversions, and tracking.
- Basic understanding of SEO, including on-page and technical SEO.
- Comfortable with WordPress and website back-end tasks, including updates, plugins, backups, landing pages, and minor fixes.
- Clear written English and able to communicate with non-technical Australian clients.
- Reliable and honest, with a proactive approach to identifying and reporting issues.
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Nice to Have
- Google Ads certification.
- Experience with ActiveCampaign or similar platforms.
- B2B or high-value lead generation experience.
- Experience with AI search, AEO, or GEO.
- Spreadsheet or basic scripting skills for reporting.
Job Responsibilities
- Google Ads & Paid Search — Main Focus
- Manage Google Ads campaigns, keywords, bids, budgets, and ad copy.
- Improve cost per click (CPC) and cost per enquiry while focusing on quality leads.
- Explain campaign performance and results clearly.
- Manage search terms and negative keywords to reduce wasted spend.
- Check conversion tracking before making decisions based on data.
- Test ad copy and landing pages and share the results.
- Analytics, Tracking & Reporting
- Manage GA4 events, conversions, and tracking.
- Help connect ActiveCampaign with GA4 to track enquiries from click to booked job.
- Create simple dashboards and reports for the Marketing Manager and founder.
- Identify website drop-offs and suggest improvements.
- SEO & AI Search Visibility
- Manage on-page and technical SEO, including titles, links, page speed, indexing, and schema.
- Conduct keyword research to guide content creation.
- Improve AI search visibility (AEO) so MAG and James are more likely to be mentioned in AI search results.
- Keep Google Business Profile and business listings accurate.
- Website & Landing Pages
- Maintain website security, backups, updates, uptime, and speed.
- Build and update landing pages and enquiry forms.
- Make data-driven improvements to page layout and user experience.
- Ensure the website works well on mobile.
- Optimize the website for SEO, AEO, and GEO.
Good luck and God Bless!
