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Job Description
We are looking for an exceptional Performance & Growth Marketing Manager to take end-to-end ownership of paid acquisition, organic social marketing, and digital growth across a portfolio of established and emerging Australian brands.
This is not a narrow ad-operations or content-scheduling role. You will own both strategy and execution: deciding where to invest, building and testing campaigns, turning supplied assets into high-performing content, measuring performance, and driving commercial outcomes.
You will work directly with the founders, test ideas quickly, and directly influence marketing budget allocation as performance grows.
Job Title
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Performance & Growth Marketing Manager
Work Schedule
- Day Shift
Job Qualifications/Requirements
- 3+ years of hands-on experience in performance, growth, or digital marketing.
- Proven track record personally managing Google Ads and Meta Ads (setup, bidding, targeting, tracking).
- Demonstrated experience managing multi-brand organic social strategies and content calendars.
- Strong copywriting skills tailored across B2B, eCommerce, and consumer audiences.
- Proficiency with Canva and short-form video editing (CapCut or similar).
- Solid analytics capability using GA4 and custom reporting dashboards.
- Excellent written and spoken English with high self-organization.
- Highly Desirable:
• Hands-on experience with LinkedIn Ads, Reddit Ads, Google Tag Manager, or Looker Studio.
• Background in eCommerce, B2B services, childcare, or property sectors.
• Experience leveraging AI-enabled marketing tools to streamline workflows.
Job Responsibilities
- Paid Media Strategy & Execution (50–60%):
• Setup, manage, and optimize campaigns across Google Ads, Meta Ads, LinkedIn Ads, and Reddit (where commercially relevant).
• Manage budgets responsibly and scale based on lead quality, ROAS, CPA, and business outcomes.
• Build structured testing programs across audiences, creative, offers, bidding strategies, and landing pages. - Organic Social Strategy & Posting (25–30%):
• Own organic strategy and rolling content calendars for priority brands (Montessori Milestones, Brand Impact, Creative Identity).
• Publish 1–2 high-quality posts per week per brand initially, scaling up to ~3 posts/week.
• Write captions, schedule posts, and create assets using Canva, CapCut, and brand templates.
• Repurpose supplier imagery, articles, and product videos into high-converting native content. - Growth, CRO & Analytics (10–15%):
• Review customer journeys and recommend landing page, form, and CTA improvements.
• Maintain GA4, Google Tag Manager (GTM), and platform conversion tracking.
• Build concise Looker Studio dashboards and translate data into actionable commercial steps.
• Research competitor activity, emerging channels, and AI-enabled tools to optimize workflow efficiency.
Good luck and God Bless!
