Job Description
We are seeking a creative and detail-oriented Content Video Marketing Specialist to lead the production and execution of high-quality video content across multiple digital platforms. This role is responsible for creating engaging, brand-aligned video content that supports marketing objectives, including awareness, customer acquisition, enrolment, and retention.
The ideal candidate has a strong background in video editing, content planning, and social media strategy, with the ability to deliver consistent, high-impact content tailored to diverse audiences.
Job Title
-
Content & Video Marketing Specialist
Work Schedule
- Day Shift
Job Qualifications/Requirements
- Proven experience as video editor.
- Strong video editing skills.
- Strong organisational skills.
- Good English communication.
- Ability to work independently.
- Experience with social media content.
- Advantageous:
• Experience with education brands.
• Experience with parenting content.
• Experience with multi-platform content.
Job Responsibilities
- Video Editing & Production:
• Utilise available media assets to create engaging video content.
• Edit short-form content (Reels, TikTok, Shorts).
• Edit long-form content (YouTube, Website, Parent Education).
• Create testimonial videos and class highlights.
• Repurpose content across multiple platforms.
• Ensure videos meet brand and marketing guidelines.
• Implement feedback and creative notes from stakeholders.
• Work to deadlines and produce content consistently. - Content Planning & Strategy:
• Suggest weekly content ideas.
• Align content with:
⁃ Awareness
⁃ Customer acquisition
⁃ Retention
⁃ Franchise growth
• Recommend improvements to increase engagement.
• Repurpose content into multiple formats.
• Organise media assets.
• Maintain content calendar. - Audience Insight & Platform Optimisation:
• Understand target audience (parents of young children).
• Recommend content ideas to increase engagement.
• Stay updated on:
⁃ Social media trends
⁃ Platform algorithms
⁃ New content formats
Good luck and God Bless!


