Job Description
EC Carpets is a globally respected Australian-owned manufacturer of high-quality carpets, dedicated to transforming residential and commercial spaces into stunning and comfortable environments. With a commitment to creativity and innovation, we deliver fashion-forward products and unmatched customer experiences. We have recently opened our brand-new state-of-the-art premises in Lonsdale, South Australia, further advancing our manufacturing capabilities. EC Carpets is seeking a dynamic and passionate Graphic Designer & Content Creator for this newly created role.
Reporting to the Chief Brand & Product Officer, the Graphic Designer & Content Creator will be a key member of our Marketing team. You will oversee the creation and production of all print and digital marketing collateral, including social media content, email design, point of sale material, catalogues, and trade and consumer advertising. You should have a great eye for branding, detail, aesthetics, craft-driven campaigns, and a flair for interior design.
Job Title
- Graphic Designer
Work Schedule
- Afternoon Shift
Job Qualifications/Requirements
- Minimum of three years’ experience in graphic design.
- A degree in Visual Communication or Graphic Design is highly regarded.
- Ability to showcase a portfolio.
- Strong proficiency in Adobe Creative Suite (Photoshop, InDesign, and Illustrator) and other relevant design software for video editing.
- Strong problem-solving skills and ability to provide creative design solutions.
- Excellent communication skills and ability to work autonomously and as part of a team.
- Knowledge of print production processes and specifications is a plus.
Job Responsibilities
- Conceptualise, design, and execute captivating collateral and campaigns that resonate with our brand identity and effectively communicate product features and benefits.
- Develop assets for a range of communications, including social media, email, web, catalogue, and POS materials.
- Set up die-lines for print and production.
- Work with external agencies to develop, create, and print collateral.
- Ensure consistency in branding across all design deliverables, maintaining a cohesive visual identity that reflects our brand guidelines and values, and resonates with our target audience.
- Innovate and proactively elevate the look and feel of the brand by keeping up with design trends and competitor analysis.
- Create dynamic and engaging videos.
- Develop content for various social media platforms, including Instagram, Facebook, Pinterest, TikTok, and LinkedIn, including static graphics and reels.
- Stay up to date with changes and trends on social media platforms.
- Lead the processes around all tasks related to design projects, from briefing through to delivery.
- Design informative infographics, visual guides, and how-to tutorials to educate users on topics related to carpet (e.g., carpet care, benefits of carpet, etc.). Translate complex information into easy-to-understand visual representations that resonate with our target audience.
- Develop a deep understanding of the flooring and carpet industry, customer needs, interior design, and market trends.
Good luck and God Bless!