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Digital Marketer Specialising in Social Media, SEO & Google Ads

Job Description

We’re looking for a savvy digital marketer who can juggle all things social media management, SEO, and Google Ads. This role is perfect for someone who loves creating engaging content, knows their way around algorithms, and can turn clicks into conversions.

Job Title

  • Digital Marketer Specialising in Social Media, SEO & Google Ads

Work Schedule
  • Day Shift
Job Qualifications/Requirements
  • Proven experience in social media management, SEO, and Google Ads.
  • Proven track record of successfully managing and optimising Google Ads campaigns with measurable results.
  • Hands-on experience in SEO, with a proven track record of delivering measurable results.
  • Excellent understanding of search engine algorithms, ranking factors, and technical SEO.
  • Proficiency in using SEO tools such as Google Search Console, Ahrefs, and SEMrush etc.
  • Proficiency with Google Merchant Centre, Google Tag Manager, and GA4.
  • Understanding of conversion tracking, attribution, and audience  segmentation.
  • Passion for staying up to date with the latest SEO trends and best practices.
  • Strong understanding of digital marketing strategies and analytics.
  • Excellent copywriting and communication skills.
  • Comfortable using tools like Meta Business Suite, Google Analytics, Google Ads Manager, Canva, Microsoft Teams and scheduling software.
  • Ability to work independently and as part of a team, meet deadlines, and adapt quickly to trends.
  • Manage multiple content calendars and project deadlines, prioritising tasks and maintaining strong attention to detail.
  • General graphic design skills (Canva).
  • General video editing skills (Capcut etc).
  • Must have a can-do attitude to be able to meet deadlines set by client.
  • Experience in the B2B marketing strategy.
  • Familiarity with e-commerce platforms (Shopify, WooCommerce).
Job Responsibilities
  • Social Media Management:
    ● Create and produce an engaging social media content plan and strategy across all social media platforms in line with brand tone of voice and objectives.
    ● Create, schedule, and publish engaging posts, stories, and reels.
    ● Monitor engagement, respond to comments/messages, and build
    community.
    ● Track performance and optimise based on insights.
    ● Bring your own design skills and creative ideas and also work with provided assets, to keep content fresh and visually engaging.
  • Search Engine Optimisation (SEO):
    ● Conduct in depth keyword research and competitive analysis to identify opportunities for SEO growth.
    ● Develop and execute comprehensive SEO strategies to improve organic search rankings and visibility.
    ● Monitor and analyse SEO performance, providing regular reports and insights.
    ● Track rankings, traffic, and conversions using tools like Google Analytics/Search Console and keyword ranking tools.
    ● Keep up to date with the latest SEO trends and algorithm changes,
    proactively adapting strategies as needed.
  • Google Ads Management:
    ● Plan, create, manage, and optimise high-performing Google Ads campaigns, including:
    1.1. Search
    1.2. Display
    1.3. YouTube
    1.4. Google Shopping / Performance Max
    ● Optimise campaigns based on performance data (CTR, CPC, CPA, ROAS, etc.)
    ● Track and report performance metrics using tools like Google Analytics, GA4, Google Tag Manager
    ● Monitor ad spend, and maximise ROI.
    ● Write compelling ad copy and test creatives.
    ● Stay updated with platform changes, industry trends, and best practices.

To Apply, please create your profile at app.wrkpod.com for your application as this is part of the new application process, and click this link for the job details: here

All successful applicants will be stationed in our office at DUMAGUETE CITY.

Good luck and God Bless!